Brassland Label Founder Wisdom

Be early or be late: the middle is a drag: I find artists tend to be the most interesting at the start and mature phase of their careers—before they know who they are, and then when they’re trying to redefine or reboot their creativity. Generally speaking, it’s those middle years of attempted hit making, pandering or attempting to conform to new and emerging trends that are the most tedious. And there are business reasons to focus on early or late career musicians as well: large swaths of this business are devoted to harvesting the efforts of already successful artists for fun and profit. (Mostly profit.) There is a reason the term “vulture” is applied to music industry professionals with disturbing frequency.

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